Content Marketing Trends
7 Jun 2016
Updated29 Jul 2026
1 min read

A 5-minute introduction to content marketing

Anna Gunning

Want to raise awareness? Convert leads more easily? Support your sales team?

Content marketing will help.

Read this Slideshare for a brief introduction to content marketing and learn:

  • Why so many organisations are blogging
  • What benefits you’ll see from content marketing
  • How to get started with a sustainable content strategy
Anna Gunning
Director

Anna Gunning is the director of Gunning Marketing, a specialist B2B copywriting and content strategy agency based in Birmingham. She works with scale-up, mid-market, and enterprise businesses across technology, manufacturing, energy, property and construction, finance, and professional services. She has been writing B2B content for more than 20 years.

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