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How To Write A Compelling Blog Post (11 step method)November 24, 2016
You’ve just finished writing something. Or your copywriter has just sent through the first draft.
It reads well to you. There are lines that have you nodding in appreciation.
But you’re not the target audience.
So will the copy work?
This checklist will help you review the copy objectively, so you can see if the words on screen or page will result in reader action.
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Anna is a Birmingham-based copywriter and content strategist. She has more than 15 years of digital marketing experience, and has worked with companies across manufacturing, technology, industry, property, professional services and more.